"Nothing is more valuable than time"

17, Nov 2025
US & Swiss Trade Agreement facts and impact on watch prices

What happens when the US sits down at the negotiating table with Switzerland and Liechtenstein? For most people, it sounds like a dry economic headline. For watch collectors and industry insiders, though, these trade agreements can send shockwaves through the entire market.In this episode, we break down the recent US trade agreement with Switzerland and Liechtenstein: what changed, why it matters, and how the ripple effects could hit the wrists (and wallets) of collectors worldwide. From tariff adjustments to flow-on effects for availability and pricing, we dive deep into how this deal could reshape the landscape for iconic Swiss and Liechtenstein watches in America. Plus, insider perspectives on what brands, dealers, and collectors should watch for in the months ahead. Whether you’re a seasoned collector, a retail pro, or just love the allure of a fine mechanical watch, this conversation pulls back the curtain on how international trade policy ends up shaping what you wear.


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