Our Story

From Watches to Luxury. From Detroit to Everywhere.

Shabazz Collection was founded on a passion for craftsmanship, entrepreneurship, and the belief that luxury should tell a story.

The journey began with a simple hustle: buying, selling, and trading watches online. What started as a way to learn the market quickly became an obsession with understanding how timepieces hold value, reflect personal style, and connect people through a shared appreciation for quality and design.

As the business grew, so did the founder’s knowledge of the watch industry. That passion led to an opportunity to work as a watch assembler at Shinola, where precision, attention to detail, and craftsmanship became daily practice. Working hands-on with watch assembly provided a deeper understanding of what separates a quality timepiece from an ordinary one—knowledge that continues to shape every buying, selling, and authentication decision made by Shabazz Collection today.

But watches were only part of the vision.

Growing up inspired by Detroit’s culture, creativity, resilience, and unmistakable sense of style, the founder developed a deep appreciation for fashion, luxury, and self-expression. Detroit has always been a city that creates its own lane, blending hard work with individuality. That mindset became the foundation of Shabazz Collection.

By combining real-world watchmaking experience, years of online resale knowledge, and a passion for fashion, Shabazz Collection evolved beyond watches into a growing destination for new and pre-owned luxury goods, jewelry, and premium accessories.

Today, every watch sold helps fuel a larger mission: building one of Detroit’s most trusted luxury resale brands.


What We Believe

Authenticity Matters

Trust is the foundation of every transaction. We are committed to offering authentic products, honest descriptions, and transparent business practices.

Craftsmanship Has Value

From fine watches to luxury goods, we appreciate the work, history, and artistry behind every item we offer.

Luxury Should Be Accessible

Whether you’re purchasing your first watch or adding a statement piece to an established collection, luxury should feel welcoming, educational, and attainable.

Detroit Built

Our city taught us resilience, innovation, and self-reliance. Those values continue to guide how we serve our customers and grow our business.


Where We’re Going

Shabazz Collection is building toward a future where we are recognized as Detroit’s premier online destination for watches, jewelry, and luxury goods.

What began with a single watch sale has grown into a vision for a full-service luxury resale platform—one that helps people buy, sell, trade, and consign valuable items with confidence.

We’re not just selling products.

We’re building relationships, creating opportunities, and proving that with expertise, consistency, and Detroit determination, a passion can become a legacy.


Shabazz Collection

Start With Time. Build Into Luxury.
Detroit Inspired. Legacy Driven.
Authentic Luxury. New & Pre-Owned.